Our Vision

“A world with real equality would look past what we are, and focus on who we are” - Leigh-Anne Pinnock

With our mission statement of Investing in Equality, that’s the world we hope to help create. A world where people are emboldened and enabled to be exactly who they are, to achieve exactly what they are capable of, where no identity trait means they have to work twice as hard, with half the resources, to get half as much.

How We Approach Change

We approach change in two key ways - financial support and personal support. That means we aren’t just handing people money and walking away, as oftentimes that isn’t what people need. As well as offering financial support for projects, we have also provided opportunities for personal growth, career experience, and networking. We believe significant change can be made by offering time, advice, and opportunity. Since our inception in 2021, we have supported 18 organisations that are doing crucial work for the Black community across the UK. This work is far reaching - from Milk Honey Bees, who provide a safe haven for young Black girls to socialise, explore their creativity, and develop life skills to set them up for their future, to Black in the Ballroom who are the first UK project promoting racial equality in Ballroom and Latin dance. We also believe strongly in the power of community and partnerships - in 2022, we partnered with One Young World to offer a scholarship to two young Black women to attend their annual summit, which was held in Manchester that year. In 2024, we worked with Grounded Sounds on a summer workshop that helps young people develop their music skills and also gives them first-hand insight into what working in the industry is like. More recently, we worked with Black in the Ballroom and Oti and Marius Dance Studio to put on a gala night which celebrated the talent and diversity in dance, as well as funding 4 months worth of dance lessons for Black in the Ballroom students.

Every year we learn more about what people need, where things are lacking, and what support people are struggling to find. That is crucial to our approach to change. To always listen, to always learn, and to always lead from a community first point of view.

FINALLY, THE WORLD IS AWAKE